Monday, December 31, 2007

Production madness

It was a madness for us approaching year end. With tons of works left to do and decisions to be made despite our crazy schedule. I manage to pull out some time dropping a quick note since I down with a viral fewer and taking my rest. Still, I can't seat still and lots of thoughts going around my brain... stuffs like..

How to do the window setting?
What colors to hero?
How to shoot our model?
What styling best suit our design?

and needless to say.. worry sick of our production timeline. Suyen and I spent few late nights in front of our mac @ office.. and burning out ciggee over mamak stall discussing stuffs. It was really well to put into the phrase"burning the mid night oil". Hopefully everthing turns out great. I would like to thank our 2 beloved heros.. for staying up with us, fetching us gals around town.. thanks!! And to our counterpart boutiques owners, friends and relatives that supporting us.. thank you and hope you guys will love our works.Ahem.. the "Tee" I mean!

Our debut collection"Ratty Blossom"

For our inaugural collection we wanted to do something for the coming Chinese New Year. To celebrate life and yet respect the tradition and culture. Our design are very quirky, light hearted with vivid imagery. We contemporized the classic characters of rat in celebrating the coming "Rat year" in chinese calendar. Succesfully blend in the new concept of modernity and classic in seamless worlds.
Here are some sneak preview.

The story of the designers behind the brand



Gladys Lim (Sassy Queen)
A Malaysian by birth, graduated with a High Distinction Bachelor Degree in Computer Graphic Design (BCGD) from Wanganui School of Design, New Zealand. Her experience in the competitive world of advertising of building and guarding local and international brands has inspired her to build her own fashion label one day. A fashion addict with an imaginative mind.
Specialties: Art Direction / Design / Illustration
Signature style: Feminine, Urban Chic, Attitude Twist

Wong Su Yen (Arty Crafty Babe)
Born in Kuantan and based in Kuala Lumpur, obtained her Bachelor Degree in Graphic Design from Curtin University, Australia. She is taking her years of profound advertising and design expertise to next level into fashion. A natural born shopaholic with an eye for lovely and nice things.
Specialties: Art Direction / Design / Illustration
Signature style: Girlie Street, Sweet Whimsical, Simply Lovely